One of the most important changes in AI adoption is that decisions about its use are becoming distributed across different areas of the organization.
Technical teams may develop or implement AI systems, but many of the most important decisions depend on people who understand the business context.
Consider a system that recommends which customers are most likely to purchase a product.
From a technical perspective, the system may perform well.
But important questions remain.
What data was used to generate the recommendation?
Could the outcome contain bias?
Should a person review the recommendation before action is taken?
What happens if the system interprets the available information incorrectly?
Answering these questions requires a combination of technical understanding and business judgment.
This is why AI governance increasingly involves professionals from risk, compliance, human resources, marketing, operations, sales, project management, and leadership.