Business Model Canvas is a strategic management and lean startup template for developing new or documenting existing business models.
It is a visual tool with elements describing a company’s value proposition, infrastructure, customers, and finances.
It assists companies in aligning their activities by illustrating potential trade-offs by comparing them to one another and seeing the bigger picture of their overall business framework.
A business model describes the rationale of how an organization creates, delivers, and captures value.
It can be described through 9 building blocks: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships Cost Structure.
- Understanding the concepts of business models, their patterns, and how they operate.
- Introduction to the Business Model Canvas to develop new business models and document existing ones.
- Understanding the different blocks of the Business Model Canvas and what their function is.
- Introduction to the Lean Startup Method (Create, Measure, Learn) and Continuous Innovation.
- Analyze the Lean Canvas and its function as a better method to focus on problems and possible solutions.
- Analyze a possible basis of profitability in a Business Model to pivot quickly if necessary.
- Format: Multiple choice question
- Open Book: No
- Questions: 40
- Passing Score: 32/40 or 80 %
- Language: English / Spanish
- Duration: 60 minutes
- Open book: No
- Delivery: This examination is available online
- Supervised: It will be at the Partner's discretion
- Certification Type: Professional
- Certification Code: BMCPC™
- Expiration: 3 years
There are no formal prerequisites for this certification
- Business ownership
- Business Planning
- Entrepreneurs
- Consultants
- Coaches
- Management position or higher in a corporation
- Business Leaders
- Executives
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